Hollywood Software To Develop Co-Op Advertising System For Film Distribution With 20th Century Fox
Hollywood Software, Inc., the leading provider of entertainment industry software applications used to manage, distribute and administer creative content, today announces an agreement with 20th Century Fox to develop a state-of-the-art software system that will facilitate the placement of co-op advertising for theatrical films. The system will integrate with Hollywood Software’s theatrical distribution system, TDS2000, which is currently used by Fox, as well as eleven other major studios and film distributors.
David Gajda, Hollywood Software’s CEO says, “We are very excited to extend our long relationship with Fox and improve upon the products and services that we can offer to the theatrical distribution industry. Having administered over 50% of the domestic box office since 1999, our TDS2000 product is truly the industry standard for film distribution. In developing an integrated co-operative advertising system with Fox, we can continue to chip away at the administrative burden of theatrical distributors and bring the industry closer to the promise of the high-tech digital economy.”
“We at Fox are pleased to continue working with Hollywood Software in our joint quest to thoroughly automate the business of film marketing and distribution. This effort will greatly enhance our ability to seamlessly market our films and facilitate relationships with our exhibition partners”, says Randy Tunila, Executive Director of IT at 20th Century Fox.
About Hollywood Software
Hollywood Software, Inc. specializes in mission-critical applications for the entertainment industry. Hollywood Software’s products address the needs of the emerging digital marketplace, providing distribution and marketing support for very large to very small providers of movies, TV shows and Internet content. Hollywood Software’s other products include the rights managements and administration system, RightsMart BackOffice and the business-to-business internet portals, TheatricalDistribution.com and RightsMart.com. which seek to bring buyers and sellers of theatrical and other entertainment product rights together over the internet.
For additional information, please contact Hollywood Software, Inc., 1604 N. Cahuenga Blvd. Suite 115, Hollywood, CA 90028. Phone: (323) 463-2144. FAX: (323) 463-1319. Email: info@hollywoodsoftware.com or david_gajda@hollywoodsoftware.com. Web sites: www.hollywoodsoftware.com, www.theatricaldistribution.com, and www.Rightsmart.com.
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